In recent years, with the fire of AI models such as ChatGPT, AIGC is evolving faster than people expected, giving birth to a new technology pattern and industrial ecology. AIGC, Artificial Intelligence Generated Content, Chinese translation of artificial intelligence generated content. In short, it is that the work that previously required human thinking and creativity can be completed, and now artificial intelligence technology can be used to replace us. As a new technology, AIGC has the characteristics of automatic generation, personalization, focusing on speed and efficiency, etc. It can achieve large-scale production, while having a certain creativity, and can be continuously optimized through continuous learning.
At present, AIGC has given almost all industries a new look, and gradually become a new production tool that practitioners in all walks of life need to master. The audio-visual industry based on content creation is no exception. AIGC can now be used in different audio-visual scenes, involving all aspects of our lives, such as film and television production, virtual anchors, virtual tour guides, offline tourism and so on. Whether it is in the entertainment scene or in the cultural travel scene, it provides people with a lot of innovation and the possibility of improving the service.
LED display as a carrier of visual presentation, especially in the field of public communication and digital media, the content played on the large screen has been attracting attention. For example, the cyberpunk scenes full of future science and technology and the scenes promoting the classical beauty of traditional Chinese culture have attracted the attention of many audiences and won wide praise with their unique creativity and expression forms. Through the presentation of the LED screen, the picture on the giant screen is more delicate and the color is more beautiful, and with the naked eye 3D technology, the elements in the picture become more lifelike, and the distinctive digital content highlights the vigorous development of the current visual effect technology.
The wonderful interpretation of large screens cannot be separated from the production design of visual content, and good visual design can often make people’s eyes shine, laying the foundation for excellent digital works. In fact, the development of content generation is divided into three phases, namely PGC, UGC, and the current fire AIGC, corresponding to expert generated content, user generated content, and the current AI generated content. With the blessing of AI ability, the content production efficiency of the creator will be greatly improved, and after the creator describes the desired picture subject, picture style, visual reference, art genre and picture perspective, AI can generate material for reference and provide inspiration. After AI is trained, the quality and efficiency of the generated images will also be rapidly improved, and the creative effect will be twice the result with half the effort.
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